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“General apathy of kosher consumers”

Wed, 08/11/2010 - 17:19
Darren Sevitz, Executive Director, UOS

“Overall, it was pleasant and I enjoyed the opportunity to discuss my three passions, the UOS, Kashrut, and Consumers.” -DARREN SEVITZ



Only about 25 people, including two men, attended a discussion this morning for members of the Kosher Consumer’s Organisation (KCO) and the kosher community in general, called: "Kashrut, the UOS and Consumers".

And these were not newly-frum brides, either. They were hardened kosher consumers with an average age of around 50-plus.

The KCO had invited its members to come and talk tachlis about kosher consumer issues.

The Union of Orthodox Synagogues (UOS) hosted the discussion at which Sevitz gave a talk and took questions. And, if anyone in SA can answer consumer-related questions about kashrut, it is UOS executive director Darren Sevitz.

The meeting took place in a positive and cordial environment. One questioner did get slightly aggressive, but Darren maintained a calm approach and dealt with their issue professionally.

The invitation from the KCO had billed this as a “unique opportunity to have all your kosher consumer questions answered.” Sevitz spoke on kashrut in general, and the role played by the UOS.

The numbers were disappointing, Darren Sevitz told MyShtetl afterwards. “But I think it shows the general apathy of the kosher consumer,” who, he says, are “quick to complain, but when given an opportunity to have all their questions and issues dealt with, there is no show.”

People missed out, but the door is always open

Sevitz was disappointed at the turnout. “Many people work, but many don’t,” he said. “I think they missed out.”

However, as Darren says, “I am always available to speak to people or deal with their concerns. My email address is public and I am happy to deal with anybody’s issues.”

What the consumers found most interesting...

People were very interested to find out about “the structure of the UOS and all the work that we do, said Sevitz afterwards.

“People were surprised to hear that the Office of the Chief Rabbi is a part of the UOS and not an independent organisation.”

The consumers were also “impressed with the openness and transparency” of the UOS, says Sevitz. “I explained in detail how we charge for licence fees.”

Same old issues came up...

The price of meat and chicken was clearly the big question on everyone’s lips.

It came out strongly as the biggest issue concerning kosher consumers. “Even though I explained it,” says Darren, “there seems to be a disconnect between what is fact (i.e. the independent report), and emotion.”

Darren explained in detail what the UOS’ fees are and how they are passed on to the consumer.

Some interesting issues that came up...

Another issue that required clarification for the consumers was the difference between a ‘factory,’ which doesn’t require full time supervision, and an ‘establishment,’ which does.

Another was: “Can the Beth Din intervene to get cheaper prices from suppliers?”

And, once again: “Why is a chicken carcass so expensive?”



For more information on the Kosher Consumer’s Council, contact Devorah at tel: 010 214-2603 or e-mail dawn@uos.co.za.

No votes yet

It's a work day, so I

It's a work day, so I couldn't be there. I would have come if I could've have, even if it was just to meet the man behind all the messages :)

Maybe there are only 25 kosher people in JHB and me *cheeky grin*

So Mr Sevitz was

So Mr Sevitz was "disappointed at the turnout?? With the cost of kosher food, and Jewish day school fees these days, most of us who keep a kosher home and who have kids at Jewish schools were probably at work when the meeting was held!! Also, I remember seeing 1 notification about the meeting (some weeks ago) but no reminders whatsoever. It wasn't well publicised at all. But how about having another one at a more convenient time for those members of the community (quite a lot, I'm sure) who actually have to work for a living?!?!?

Yes, I was

Yes, I was dissapointed.

Can't please all the people all the time. Like I said, many people do work, so I understand they couldn't come. But many more than 25 don't. If the topic is is important, they should make the effort for the hour. Not to hear me, but the issues. And it seems these are important issues for our community. Or am I wrong? And if mportant, how many reminders are necessary? It took just one email about Jelly Tots and the "kosher consumers" were all over the supermarkets like a swarm of bees. Priorities I guess.
Would you come after hours? When we have to do homework with our kids who go to expensive schools, cook and feed our families expensive kosher dinners, watch our expensive plasma TV's...So yes, I was somewhat dissapointed.

MyShtetl did run a story on

MyShtetl did run a story on 2 Aug and another as a reminder on 8 Aug. We know this is an issue close to Shtetler's hearts.

Given the hundreds upon hundreds of users who actively clicked on the teasers to read the two stories, I would say there was a lot of interest.

Maybe you are correct that the interest would have translated into a bigger turnout had it been held at a different time. What time on what day would you suggest?

Bottom line! Wine Gums, Nik

Bottom line! Wine Gums, Nik Naks and Messaris Bubbles need to be kosher yesterday. No 7 years waits like the Jelly Tots business!

Darren make it happen no matter what the price! Otherwise I have to wonder what is it you do again?
...and all chocolates need to be Chalav Yisroel!
*grin*

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